Becoming Expert: Part 1  

Killer Customer Journey Maps

Join us for the first in a 4-part series about becoming an expert product manager.

Presenter: Pamela Schure


Principal Consultant & Trainer at 280 Group 

What we will cover in this webcast:

This month 280 Group will kick-off a four-part series “Becoming Expert.” Each month, we will tackle a hot topic in more depth to help you become an even better Product Manager.  

We begin the series with how to develop Killer Customer Journey Maps. We’ll explore:

  • • Key customer journey approaches that will guide you to better results for your customers • How to incorporate Jobs-To-Be-Done and User Story mapping to improve your solution with less effort  

This fast-evolving topic could be the key to your next solution success.

About the Speaker

Pamela Schure is the Director of Products and Services with 280 group. She is a 25 year product management, product marketing and international business veteran with companies such as Apple, Sun Microsystems and Adaptec. She has worked with many companies, small and large, in diverse industries to determine what the key success factors are. She has deep expertise in how to use Product Management and Product Marketing skills to transform businesses and products. Her goal is to provide the world’s best consulting and training service to our clients. Drawing on her experience with many different types of products at various stages of product lifecycle, Pamela accurately determines the best solution for clients. She then matches consultants and clients to ensure successful engagements. While at 280 Group, she has overseen substantial updating of most of the 280 Group core classes and products to increase customer satisfaction. As 280 Group has grown, she brings new consultants and trainers up to speed in 280 Group methodology so that more and more companies can benefit from 280 Group expertise.