Becoming Expert: Are You The Product Leader Your Team Needs?

Pamela Schure Director of Products & Services 280 Group 


Over the last three parts of our webcasts, we’ve explored key topics in more depth that make the difference between an ordinary PM and one that shoots for the stars. In this last session, Pamela Schure explores how to put your team in the right position to bring great products to market. She’ll tackle what it takes to get the most out of your team, encouraging and using diverse ideas from everyone to encourage a stronger team dynamic. How do you gain 100% engagement, and influence them to set their expectations high? How do you keep both technical and non-technical members on board? From the intern who’s helping over the summer to the head of a stakeholder team, it’s tricky keeping everyone on message and on task. She’ll guide you in tactics that work with teams large and small. Any discussion of team success includes understanding what it means to manage up. If you want to ensure the best shot at success for your team and product, you must turn execs into sponsors and supporters of your team’s efforts. Join us to discover new ways of looking at teamwork and leadership.

In this webcast, you'll learn how to: 

  • Develop key strategies to build team success
  • Create a strong team dynamic by leveraging diverse ideas from the team
  • Achieve high team engagement in both large and small teams
  • Build executive support for your product

Pamela Schure is the Director of Products and Services with 280 group. She is a 25 year product management, product marketing and international business veteran with companies such as Apple, Sun Microsystems and Adaptec. She has worked with many companies, small and large, in diverse industries to determine what the key success factors are. She has deep expertise in how to use Product Management and Product Marketing skills to transform businesses and products.  

Pamela has obtained the following certifications from the Association of International Product Marketing and Management (AIPMM): Certified Product Manager (CPM), Certified Product Marketing Manager (CPMM) and Agile Certified Product Manager (ACPM). Pamela has a BS in Applied Mechanics from the University of California at San Diego and an MBA from Columbia Business School.