Product Manager Essential Tools

Product Manager Essential Tools: Applying the Lean Canvas as a Minimum Viable Business Case 

From this webcast you’ll be able to apply the Lean Canvas as a collaboration tool to rally support for a product concept. It is an essential tool great product managers use.  

The Lean Canvas, created by Ashy Maurya, is a powerful one-page piece of paper for understanding the viability of a product concept before development begins. It is also an excellent collaboration tool, allowing you to quickly develop the critical dimensions of a product concept and gain support for the idea.  

In this interactive webcast, we’ll complete a Lean Canvas together, based on a product idea someone suggested.  

You’ll leave knowing how to create and apply a Lean Canvas. If you are already using this tool, you’ll also discover some tips for applying it with a group.  


Chad McAllister

I'm the host of The Everyday Innovator podcast, author of Turning Ideas into Market-Winning Products, and founder of Product Innovation Educators. I've been recognized as a Top 40 Product Management Influencer and a Top 10 Innovation Blogger.

My mission is to inspire and equip product managers to have greater influence in their organizations and over product. I call this helping product managers to become product masters. I've had the pleasure of training and coaching product managers at many large, small, and in-between companies.

For more about product manager training, visit